Roma has reached an agreement with One Entertainment for the distribution to export and sell the brand within North America.
According to Licensing.biz, Roma products will be available in North America by Christmas 2016, preparing for a major 2017 entry into the market.
David Gebel, managing partner of One Entertainment said,
We are very pleased to be partnering with A.S. Roma. We are eager to strategically bring AS Roma merchandise to fans across North America, and to build on the ambitious plans laid out by the team and its management.
While Laurent Colette, Chief Marketing Officer of Roma stated ,
North America is a key part in our international expansion plans. We are excited about this collaboration. Their long-term involvement in the North American football market offers an ideal experience, and the right platform to bring the Roma to our fans .